Menu
Google Search Appliance now highlights Twitter posts

Google Search Appliance now highlights Twitter posts

Tracking Twitter posts can, among other things, let companies see what others are saying about them

Google on Thursday said its enterprise search appliance will now show relevant Twitter posts alongside internal and external search results.

"Customers have told us that placing web results next to intranet ones often allows employees to think differently about a particular topic and approach it in new ways. By integrating enterprise search with more of the information that exists in the cloud, like tweets, employees can more easily leverage the wisdom of the crowd," wrote Cyrus Mistry, a Google product manager, in a blog post.

Tracking Twitter posts can, among other things, let companies see what others are saying about them.

This is the same Twitter, by the way, that Google CEO Eric Schmidt back in May called "a poor man’s email system" (though he later went on to praise Twitter on its widespread usage). And of course much speculation has been made on and off about Google trying to buy Twitter.

Mistry says adding the capability should only take about 15 minutes for companies to get up and running.

All-time greatest Google songs

Google needs to keep boosting its search appliance capabilities in light of competition from various sources, including open source search tools for enterprises.  In October, Google added a slew of features, including better integration with Microsoft SharePoint and some self-tuning capabilities.

Earlier in the week, Google added real-time results from Twitter, blogs and other sources to its public search engine, the company’s latest competitive move vs. Microsoft Bing, which already offers such results.

Follow Bob Brown on Twitter.


Follow Us

Join the newsletter!

Or

Sign up to gain exclusive access to email subscriptions, event invitations, competitions, giveaways, and much more.

Membership is free, and your security and privacy remain protected. View our privacy policy before signing up.

Error: Please check your email address.

Tags Googletwittersocial networking

Events

EDGE 2023

EDGE is the leading technology conference for business leaders in Australia and New Zealand, built on the foundations of collaboration, education and advancement.

WIICTA 2023

ARN has celebrated gender diversity and recognised female excellence across the Australian tech channel since first launching WIICTA in 2012, acknowledging the achievements of a talented group of female front runners who have become influential figures across the local industry.

ARN Innovation Awards 2023

Innovation Awards is the market-leading awards program for celebrating ecosystem innovation and excellence across the technology sector in Australia.

Brand Post

Channel Roadmap

The Channel Roadmap is a bespoke content hub housing strategic priorities from technology vendors for 2022 and beyond, partners can find the guidance on the key technologies and markets to pursue, to help build a blueprint for future success.

Show Comments