The 5 biggest takeaways of Apple's Q3 2015 quarterly earnings

Trust us, Apple Watch is doing better than expected

  • Apple didn't disclose how many Apple Watch units it sold, but said sales were strongest in June. (Which means that Slice data was wrong.)

  • China is a bigger market for Apple than all of Europe, and Cook expects it to surpass the American market at some point.

  • Apple credits portables, like the new 12-inch MacBook, as driving strong Mac growth yet again.

  • Cook thinks the partnership with IBM will boost the iPad in the enterprise market.

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