Wearables and company wellness programs go hand-in-hand
Welcome to the employee wellness program at Iron Mountain, dubbed LiveWell.
"industry verticals" news, interviews, and features
News about industry verticals
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Salesforce Marketing Cloud aims to blur the lines between marketing, sales and service
Marketers have long struggled with the challenge of engaging customers across channels, but an updated version of Salesforce's Marketing Cloud could help.
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From doughnuts to Dressgate: How real-time marketing helps brands stay relevant
It would have been easy enough for Dunkin' Donuts to dismiss the Internet phenomenon "Dressgate" as irrelevant to its brand. What, after all, could an online debate over optical illusions and the color of a dress possibly have to do with pastry and coffee?
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Uber launches iPhone game to attract new drivers
Uber launched a new game for iPhone users today aimed at teaching people what it's like to work as a driver for the tech-driven transportation company.
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Jaguar Land Rover invests in M2M tech that lets cars warn each other of potholes
Jaguar Land Rover is upping its tech game in the face of competition from European carmakers
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LinkedIn extends Sales Navigator with Dynamics CRM integration
LinkedIn added Salesforce CRM integration to its Sales Navigator tool last fall, and on Thursday it went a step further by adding ties to Microsoft Dynamics CRM.
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Mercedes takes on Tesla with its own home and commercial batteries
On the heels of Tesla announcing a home and commercial battery product line, Mercedes-Benz today announced its own brand of energy storage products for those with solar systems to store surplus power.
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Why marketers are betting big on predictive analytics
Give a marketer a sale, and you'll keep his company afloat for a day; teach him to predict future sales, and you may just ensure his longevity.
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Apple Pay heads across the Pond
Apple Pay will launch in the U.K. in July, where it will initially work at 250,000 retail locations and the London transit system -- with credit card support from eight major banks, Apple announced Monday.
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Android Auto: the first generation of Android for cars is innovative but feels like a beta version
Android Auto is Google's way of getting Android in your dashboard for much safer driving experience, but it still feels very beta.
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For its next feat, Google will try to make you eat your vegetables
If your image of the Google cafeteria is a bunch of portly coders tucking into steak and lobster every night, think again: Silicon Valley's cream of the crop is going on a diet.
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Toyota eyes Ford's latest smartphone interface
Toyota announced today that it may adopt the SmartDeviceLink (SDL) protocol, which is the open-source version of Ford's smartphone-linking technology called Ford AppLink.
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Oracle brings Ghostery into Marketing Cloud to help users monitor their websites
The average company has about 70 different types of third-party code on its website but is aware of only about a third of them. The rest are hidden in services like ad networks, widgets and analytics tools, and they can bog down performance, threaten security and compromise search-engine optimization.
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Ford to roll out Blackberry OS-based entertainment systems this summer
After announcing in December that it was dropping Microsoft's platform for Blackberry's QNX OS on its infotainment systems, Ford today said the first of the new systems will launch in 2016 models.
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Hyundai becomes first to use Android Auto in production cars
Hyundai today announced it will begin using Android Auto in vehicles this year, making it the first carmaker to enable vehicles to mirror a connected Android smartphone to the car's dashboard infotainment system.
Events
ARN Innovation Awards 2023
Innovation Awards is the market-leading awards program for celebrating ecosystem innovation and excellence across the technology sector in Australia.
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