In looking down the supply chain of the channel, from the vendor, down to the distributor and through to the partner, something was amiss.
As the heart of strategy and the focus of vision, putting the customer at the core is mission-critical to partner profitability.
Consequently, in this issue, we profile partners that have rebuilt entire businesses based around what a CIO wants.
As a result, here’s a quick run through of what to expect in the September issue of ARN Magazine:
Creating a customer checklist
Keeping the customer close remains pivotal to ongoing channel progression, Artis Group, managing director, Chris Greatrex, demonstrates how to James Henderson.
Maximising Multi-Speed IT
In the pursuit of innovation, Accenture technology lead, Jane Livesey, outlines how businesses can gear up for growth in a multi-dimensional world.
The Power of People
Once the customer and now the integrator, Datacom Group CEO, Jonathan Ladd, explains the power of people.
Carving out a customer-centric cloud strategy
As cloud adoption changes the focus of channel partners, Allan King outlines how to build a blueprint for the modern-day customer.
EDGE 2016
In drawing on discussions from two headline keynotes, six plenary sessions, 12 accompanying breakouts and countless engagements during four days of conferencing, here’s what the channel learned at EDGE 2016.
Core vs. Context
Customer buying patterns have altered the definition of mission-critical for the channel - Avnet Australia and New Zealand vice president and general manager, Darren Adams, explains the impact to James Henderson.
Top 5 CIO priorities
As the boundaries of the CIO playing field blur, Deloitte analyst, Khalid Kark, outlines the leading business priorities of 2016.
Understanding customer perspectives
Gartner analyst, Hank Barnes, addresses the channel’s distorted sense of customer reality.
The Hot List
Each month this column looks at partners on the upward move - these are the companies to watch.
Partner round-up - Regional NSW
Leon Spencer chats to partners in regional NSW about what they do and how they do it – the good and the bad.
Rediscovering your leadership buzz
Mark Jones believes leadership buzz involves removing yourself out of the picture and getting the source of inspiration from your team.
VMworld 2016: Key channel considerations
In front of thousands of partners and customers, VMware outlined its future direction. Hafizah Osman was on the ground in Las Vegas to assess its impact on the channel.
ARN Hall of Fame Lunch
ARN hosted its annual Hall of Fame lunch in Sydney, honouring the leading players within the ICT industry.
How can partners transform the technology conversation through financing?
As new technologies flood the market, and competition increases in parallel, the need for innovation heightens. IBM Global Financing and partners debated the issue during an exclusive ARN roundtable.
Changing mobility play
Hafizah Osman trawls the depths of the enterprise mobility market to find the opportunities that matter and where MSPs should position themselves to maximise short- and long-term future plays.
To subscribe to ARN magazine - please click here